Feeling like your Instagram game is eating up too much of your precious time? I’ve got you.
Let’s chat about my five game-changing strategies to streamline your content creation process, and give you back some valuable hours in your day.
Task Batching for Instagram
Say goodbye to daily content stress! Instead of creating a week’s worth of posts one by one, embrace the power of batching.
When most small business owners think about batching their social media, they think about doing one Monday post for next week, then a Tuesday post, etc. That is NOT strategic task batching.
What do I recommend instead? Assign specific types of posts to each day of the week. For instance, designate Mondays as your testimonial post day and knock out 4-8 posts in one sitting.
Batching like this not only boosts efficiency but also prevents the mental fatigue of constant task-switching. ???? It’s a simple time management skill for easy content creation.
Later, A Social Media Scheduling Tool
Are you tired of being glued to Instagram all the time? Utilize Later to schedule your posts ahead of time.
Draft your content and schedule it to auto-publish, so you can step back and let things run smoothly.
Pro tip: Did you know that Canva and Later make a dynamic duo? Easily transfer your Canva creations directly into Later by going to “Apps” on the far left hand side of Canva and search for Later. Connect the account and then you can push your Canva creations right into Later instead of downloading from Canva and then uploading into Later. #Winning
Write Captions In One Sitting
Ugh. The bane of our social media existence: captions.
Don’t let caption-writing slow you down. Block out time specifically for writing captions and do it all at once. All posts. In one sitting.
This focused approach keeps your creative flow intact and saves you from the drag of scattered writing sessions. Am I the only one who feels that caption writing can be a bit of a productivity pitfall?
When I put posts into Later, I actually publish as draft. This keeps them a darkened out color, letting me know it’s awaiting captions. Then, on Mondays during my Admin Block, I write all the captions in one sitting. Easy peasy.
Reuse and Repurpose Top-Performing Content
Take a leaf out of Em’s book at The Creative Bodega. Consistent posting doesn’t mean constantly creating new content.
Repurpose your top-performing content every 90-120 days. With only a small fraction of your followers seeing each post, this strategy ensures your content remains fresh for the majority of your audience.
Pro tip: Save repurposed content for those weeks when you need a breather—vacation, holidays, or just some self-care time.
Audience Know-How is Crucial
The ultimate content creation hack? Know your audience inside out. Understanding their needs and pain points makes creating content a breeze. You know what they are asking for and you’re creating valuable content around those pain points.
Gain mastery in this art, along with message clarity and attraction marketing, by joining the Success Squad.
Doors open again fall 2024 – CLICK HERE to join the wait list. Space is extremely limited. Those on the VIP wait list get first access, 24 hours before everyone else.
Disclaimer: While Kelly is a certified business coach this post is for informational purposes only and may not be the best fit for you and your personal situation. It shall not be construed as financial advice. The information and education provided here is not intended or implied to supplement or replace legal or financial advice. Always check with your own legal or financial team before trying or implementing any information read here. As an Amazon Associate Kelly also earns from qualifying purchases.
