If you’re a business owner who has tried planners, Asana, Trello, Monday, Dubsado, time blocking, trending planners, pretty notebooks, sticky notes, and endless to-do lists – and you still feel scattered – let’s talk.
This isn’t your fault.
Most female entrepreneurs don’t struggle because they’re bad at time management or unmotivated. They struggle because they’re in reaction mode all day – working on whatever comes flying at them.
A sign of this is sitting down to work without knowing exactly what you’re doing the moment you sit down.
That’s where theming your days can change everything.
Why reacting to tasks creates mental fatigue
When you don’t theme your days, your brain spends the entire day context switching.
You’re:
- answering an email then
- responding to DMs then
- trying to write that newsletter before you end up
- taking a phone call and then
- texting your husband but getting interrupted to
- coordinating school stuff and then
- jumping back on Instagram while you
- try to “squeeze in” some needle-moving work
You sit down to work and think, “What should I even start with?”
It’s overwhelming.
So you tend to do whatever is in your inbox. Or… create more content.
Because that’s what business owners are supposed to do, right?
You aren’t wondering what to do because there’s nothing to do –
It’s actually because there are too many dang things to do!
So you don’t even know where to start.
You just react.
You do whatever flies at you first.
It’s usually client requests, content, or scrolling Instagram or Facebook way longer than you wanted to.
That constant switching is exhausting. AND it wastes tons of time.
It’s why you end the day tired without feeling like you were really, truly productive.
Why theming your days creates focus without rigidity
Theming your days doesn’t mean a perfect schedule or strict time blocks. Far from it! This unique system I created (and teach inside my programs) works even for neurodivergent (ADHD, autistic) and creative entrepreneurs!
This is freedom, not stress.
It’s a rhythm, not rules.
It means giving your brain a default mode for the day.
Instead of deciding all day long what to work on, the decision is already made.
For example:
- Monday = admin
- Wednesday = growth
- Thursday = deep work
Your brain knows what kind of work it’s doing to start the day before you even sit down.
This alone removes a huge amount of mental load.
A “day” does not mean eight hours
This is where people get tripped up.
When I say admin day or content day, I do not mean eight hours straight.
I mean the first part of your day.
That could be:
- 15 minutes
- 30 minutes
- an hour
You choose the mode first.
Then you work as long as you reasonably can.
Even a short, focused block beats a full day of scattered effort.
And this helps you sit down with focus and intention, doing first things first.
A simple example of themed days
Here’s a light version of how this can look:
- Monday: admin and catch-up
- Tuesday: content or meeting day
- Wednesday: growth (sales and marketing)
- Thursday: deep work You (project work)
- Friday: CEO work and planning
You don’t have to do this perfectly.
You just need order.
As my grandma used to say when she would put away random items in her kitchen: “A place for everything and everything in its place.”
That applies to your business, too.
A faith-based perspective on structure
In Scripture, God didn’t create everything at once.
He followed a pattern.
Each day built on the one before it.
Order came first.
There was a structure to what happened.
Theming your days works the same way.
And we even build in a day of rest (Sunday = Sabbath).
Why this works especially well for midlife entrepreneurs
As a 35+ business owner, you’re juggling more than work.
Family.
Marriage.
Kids.
Life.
Theming your days reduces the need to constantly re-decide what deserves your attention.
A place for everything and everything in its place.
That’s how you get control of your time without working more hours.
Want help getting content off your plate?
One of the biggest reasons business owners feel scattered is content.
Content is ENDLESS, right?
If writing a weekly newsletter keeps creeping into every corner of your week, I teach a simple system for batching 12 weeks of newsletters in under three hours.
You can learn it inside Newsletter Batching Made Easy.
You could have your next 3 months of newsletters batched and scheduled by dinner time tonight! Can you even imagine that kind of freedom?!
It’s so easy and I LOVE not having to think about content all the time.
I batch my newsletters during my content creation block – once a quarter and I don’t have to think about it again. THIS is true freedom!
>>> I want this kind of freedom, too!
And if you want daily business coaching (FREE!) you can follow me on Instagram, where I coach business owners Monday through Friday in IG Stories!