If you have 97 tabs open…
If you cross off 3 things from your to-do list but then add 9 more…
If you’re touching the same email 9 times but not making progress…
If you end the week wondering where your time went…
This post is for you.
Most female business owners don’t actually need more hours in their day.
They need a better design to their week.
This simple switch can take you from spinning a million plates to really, truly feeling accomplished at the end of your work week.
The rule I teach my clients
One deep work session per week.
No exceptions.
Not five big projects.
Not “a little bit of everything.”
One.
This rule alone has helped clients grow faster while feeling calmer and more in control.
Let me explain…
Why doing everything at once slows you down
Here’s what I see all the time.
A woman sits down to work and thinks:
– I need to answer emails
– I need to create a reel
– I need to update my website
– I need to find those receipts
– I need to answer those DMs
So she starts ping ponging around.
Email for ten minutes
Instagram for fifteen
Back to email
Starts writing something but doesn’t finish
Checks one more thing “real quick”
By the end of the day, she’s exhausted.
And somehow, nothing meaningful actually got done.
That’s the penalty of context switching.
It’s also the penalty of running your business from a to-do list.
A to-do list keeps you busy, busy, busy working IN your business but never working ON your business.
A Deep Work session every week fixes that.
What deep work actually means
Deep work is focused, uninterrupted work on one meaningful project. (Inspired by Cal Newport’s book: Deep Work.)
First, this is what Deep Work is not…
- Not email
- Not checking messages.
- Not reacting to other people’s needs.
- Not your to-do list.
Now here’s what it ACTUALLY is:
One single project.
Worked on for a minimum of 2 hours.
No phone. No notifications. No email. No ringing and dinging.
Focus.
Examples of a deep work project:
- Writing your email sequence
- Creating a new lead magnet
- Revamping a sales page
- Building a new offer
- Cleaning up your client onboarding
- Batching your newsletter for the next three months
- Reworking your pricing or packages
Do you see how that works?
One project.
One focus.
I know a lot of blogs have a sentence in them that starts with “Imagine…”
But I really want you to pause here.
Imagine what your business would actually feel like if you started and completed one big project every single week.
I know you think you don’t have time, but that’s why we’re giving you tools to bake into your week so you can actually get your time back – like theming your days and building in buffer time.
Why one project works so well
When you choose one deep work project for the week, things change.
You stop sitting down wondering where to start
You stop feeling pulled in ten directions
You stop wasting energy ping ponging
And best of all? You finish the week feeling like the kick-booty business owner you so badly want to be.
To-do lists and Post-It notes make us feel like we’re just reacting.
Completed projects? The big ones? They make us feel in control and powerful.
How I tell clients to do this
Pick one project for the week. Just one. A true deep work session is not working on “catching up.” That is NOT what this time is for.
Instead, choose one project you’ve been meaning to get to. Yes, even if you won’t be able to get the whole project completed during this one block. What matters is the momentum this builds. You can keep chipping away at this project each week.
So pick your project. Just one.
Then schedule a 2-3 hour block on your calendar.
Treat it like a meeting with yourself.
Do not move it unless something truly urgent comes up.
During that block:
- Your phone is in another room
- No notifications on your computer AT ALL
- No email
- No Instagram
- No multitasking
You only work on that one project.
Most women are shocked by how much they get done in just two focused hours.
A real example
I had a client who kept saying she didn’t have time to write her newsletter.
She was thinking about it all week then scrambling at the last minute – up until 1:13 AM to finish it.
For her, we chose one project. Newsletter batching.
She blocked 3 hours on her calendar.
Phone in another room.
Head down.
She finished twelve weeks of newsletters in one sitting.
Same woman.
Same schedule.
Different approach.
So she was able to write 12 newsletters using my batching system in just 3 hours. Her newsletters had been taking her 90 minutes a week.
This means that not only did she get the content creation monkey off her back for 12 whole weeks, she also gained back 15 hours! (Because 12 newsletters @ 90 minutes = 18 hours.)
This, my sweet entrepreneur, this is how you can gain back your personal life.
Simple systems to scale.
That’s what we do around here.
Okay… let’s keep going.
Why this leads to growth
Growth doesn’t come from doing random things on your neverending to-do list.
It comes from finishing the right things.
When you complete one meaningful project:
- Your business get stronger
- Your business gets easier to run
- You free up time and mental space
And you honestly feel like a million bucks. You’ll feel unstoppable.
This is how we stop working IN our business and finally start working ON our business.
Trying to do everything at once feels productive.
It isn’t.
Doing one, main thing well and finishing it is what actually moves the needle.
Start here
This week, choose one deep work project.
Write it down.
Schedule one focused block.
Work on nothing else during that time.
You don’t need more hours.
You need better focus.
Want help finishing big projects faster?
If content creation is one of the things constantly hanging over your head, Newsletter Batching Made Easy shows you how to write 12 weeks of newsletters in under three hours.
It’s a simple system that gets content off your plate so you can focus on what actually grows your business.
You can find it linked below.
https://portal.walklikewarriors.com/newsletter-batching-made-easy
